The two iconic Parisian brands are joining forces to introduce a makeup collection like no other. KARL LAGERFELD and L’Oreal Paris are pleased to announce an unprecedented collection of beauty products, featuring feminine shades with a sophisticated, rock-chic touch.
Connected by their Parisian heritage, both KARL LAGERFELD and L’Oreal Paris share a vision based on elegance, style and relentless innovation. As Karl once said, “Tomorrow I could be the opposite of what I am today” — which is also the idea this collaboration invites women to explore.
The striking campaign was inspired by Karl’s most iconic quotes. It features the inimitable Helen Mirren, Doutzen Kroes, Liya Kedebe, Ming Xi, Luma Grothe, Louise Bourgoin and Soo Joo Park.